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Principles and Practice of Sport Management
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by
Lisa Pike Masteralexis, Jd, Carol A Barr, PH.D., Mary A Hums
Developed for use in introductory sport management courses, Principles and Practice of Sport Management offers a unique blend of information on the foundations and principles on which sport management operates as well as how to apply those foundations and principles to the sport industry. The authors, all well-renowned professors in sport ...
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first editions
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