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Marketing Your Services: A Step-By-Step Guide for Small Businesses and Professionals
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by
Anthony O Putnam, Anthony O Putman
Whether you are a small business-owner looking for increased sales or an independent professional seeking new clients, this practical guide shows how to define specific markets, focus advertising efforts profitably, and differentiate one business from others in the public eye. It also discusses how to price services, package a product, turn ...
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