|
Marketing: Real People, Real Choices
more books like this
by
Michael R Solomon, Elnora W Stuart
No other book brings students closer to doing real marketing. Students experience real marketing three key ways in the text: through Real People/Real Choices segments, entrepreneurial-focused Spotlight boxes, and end-of-part cases based on a real start-up company. The extensive supplement package, including the "Living Laboratory" website, ...
see all copies
from £4.95!
new only
from £5.57!
|
first editions
|
|
Consumer Behavior: Buying, Having and Being
more books like this
by
Michael R Solomon
For sophomore/junior-level courses in Consumer Behavior and Consumer Psychology in the department of Marketing, and for use in MBA courses. *Using a lively writing style, examples that relate directly to students as consumers, and "cutting-edge" research, this critical examination of marketing practices explains why people buy things and how ...
see all copies
from £1.82!
new only
from £2.98!
|
first editions
|
|
Consumer behavior
more books like this
by
Michael R. Solomon
Giving examples that relate directly to students as consumers, and critically examining marketing practices, this work explains why people buy things and how products, services, and consumption activities contribute to the broader social world that consumers experience. The work has a strong international coverage with each chapter containing a ...
see all copies
from £1.57!
new only
from £17.33!
|
first editions
|
|
Information Security Illuminated
more books like this
by
Michael G Solomon
A comprehensive textbook that introduces students to current information security practices and prepares them for various related certifications.
see all copies
from £16.44!
new only
from £28.44!
|
first editions
|
|
The pop-up book of M. C. Escher
more books like this
by
M. C. Escher, Michael Solomon Sachs
In the images in this book, M. C. Escher (Dutch, 1898-1972) shows us the limitless, the infinite, and the impossible -- continuous staircases that rise and yet end at their beginning points, two hands reaching out of a page to draw each other. The pop-up format adds even more intrigue, bringing the designs to life. Each pop-up is accompanied by a ...
see all copies
from £9.72!
new only
from £65.61!
|
first editions
|
|
Consumer Behavior in Fashion
more books like this
by
Michael R Solomon, Nancy J Rabolt
For courses in Consumer Behavior in Fashion and Interior Design, as well as similar courses offered in the departments of Sociology, Psychology, and Business. In addition to contributing to the understanding of why people buy things, this text considers how products, services, and consumption activities contribute to the broader social world we ...
see all copies
from £7.43!
new only
from £33.95!
|
|
Pmp Exam Cram 2
more books like this
by
Michael Solomon, Ed Tittel (Editor)
The PMP Exam Cram 2, Second Edition provides PMP exam candidates a condensed and focused study vehicle. Organized for optimal learning of criccal project management steps, it covers all objective areas presented by PMI. Candidates using the PMP Exam Cram 2, Second Edition will be able to easily decipher and effectively use PMI's PMBOK. You'll also ...
see all copies
from £5.57!
new only
from £8.35!
|
|
Shirt and tie.
more books like this
by
Michael Solomon
A guide to more than 50 shirt-tie combinations which frees the reader to find his way among various types of collars, cuffs and fabrics; to choose a tie (design, width, length) and knot it. Other titles in this series include "Bath", "Scents" and "Scarves".
see all copies
from £5.57!
new only
from £9.81!
|
first editions
|
|
Brand You for Marketing: Real People, Real Choices
more books like this
by
Michael Solomon
Products aren't alone in benefiting from branding. People can benefit, too. Branding strategies help professionals get noticed and position them for exciting new career opportunities. Prepared by Kim Richmond of Saint Joseph's University, the Brand You handbook gives students concrete advice on how to thrive in a competitive marketplace and ...
see all copies
from £5.57!
new only
from £12.85!
|
|
Computer Forensics Jumpstart
more books like this
by
Michael G Solomon, Diane Barrett, Neil Broom
This work helps you to launch your career in computer forensics - quickly and effectively. Written by a team of computer forensics experts, "Computer Forensics JumpStart" provides all the core information you need to launch your career in this fast-growing field: conducting a computer forensics investigation; examining the layout of a network; ...
see all copies
from £11.99!
new only
from £14.11!
|
view cover
|
Marketing: Real People, Real Choices
more books like this
by
Elnora Stuart, Michael Solomon
For undergraduate courses in Principles of Marketing. Why do students love this book? This is the only book that makes marketing REAL to them by using real people-real marketers. Like most introductory books, all fundamental marketing concepts are covered with an emphasis on emerging topics, but this is the only book where students get up close ...
see all copies
from £5.57!
new only
from £16.71!
|
first editions
|
view cover
|
An Autobiography
more books like this
by
Solomon Maimon, J Clark Murray (Translator), Michael Shapiro (Introduction by)
Brilliant and bedraggled, the picaresque Jewish philosopher Solomon Maimon was one of the great thinkers of the eighteenth century. Now the definitive English version of Maimon's remarkable "Autobiography", the 1888 translation by J. Clark Murray, is available for the first time in paperback, enhanced with a new introduction by Jewish studies ...
see all copies
from £5.57!
new only
from £18.24!
|
view cover
|
Pennsylvania Railroad
more books like this
by
Mike Schafer, Brian Solomon
This book traces the history of one of the most powerful and influential railroads in America's History - a railroad called 'a nation unto itself' by fortune magazine. Rail historian Mike Schaefer examines this mighty railroads into a twentieth-century transport giant. Both colour and black-and-white photographs and period ads illustrate the ...
see all copies
from £8.31!
new only
from £15.54!
|
first editions
|
view cover
|
Capitalizing on the Global Workfororce: A Strategic Guide Fo Expatriate Management
more books like this
by
Michael S Schell, Schell Michael, Solomon Charlene
U.S. corporations employ 5.5 million people abroad and sent 30 per cent more American expatriates overseas in 1994 than in the previous year. How a company selects and manages the people who will run their operations overseas and how it adjusts domestically to capitalize on the lessons it learns in the global village have a profound effect on its ...
see all copies
from £5.68!
new only
from £7.26!
|
signed copies
|
first editions
|
view cover
|
ESPN Baseball Sudoku
more books like this
by
Michael Solomon
Mastered sudoku but want to take it to the next level? ESPN Baseball Sudoku puts a new spin on the wildly addictive puzzle phenomenon. In Baseball Sudoku, 9 x 9 puzzle grids are solved using traditional sudoku techniques, but here the nine numbers are replaced bythe starting positions on a baseball lineup: P, C, 1B, 2B, SS, 3B, LF, CF, RF. ?? The ...
see all copies
from £5.57!
new only
from £7.38!
|
|
|
Study Guide for Marketing: Real People, Real Choices
more books like this
by
Michael Solomon
The study guide, prepared by Ronald Heimler of LIM College, is a one-of-a-kind companion for students. It includes detailed chapter outlines and student exercises, and solutions. This guide serves as a great reviewing tool in preparing for exams.
see all copies
from £5.73!
new only
from £22.46!
|
view cover
|
Spectacles
more books like this
by
Michael Solomon, James Wojcik
A compact guide to shopping for spectacles, offering practical information. This is one of the small format titles in the "Chic Simple" series of guides to living in the 90s.
see all copies
from £1.24!
new only
from £3.99!
|
first editions
|
view cover
|
Wicked Pleasures: Meditations on the Seven Deadly Sins
more books like this
by
Robert C Solomon (Editor)
The seven deadly sins have provided gossip, amusement, and the plots of morality plays for nearly fifteen hundred years. In Wicked Pleasures, well-known philosopher, business ethicist, and admitted sinner Robert C. Solomon brings together a varied group of contributors for a new look at the old catalogue of sins. Solomon introduces the sins as a ...
see all copies
from £9.78!
new only
from £9.78!
|
view cover
|
Security+ Exam Cram 2 Lab Manual
more books like this
by
Don Poulton, Michael G Solomon, Ed Tittel (Editor)
Put your Security+ knowledge to the test. The Security+ Certification Exam Cram 2 Lab Manual gives you optimal time with hands-on exercises designed to complement and reinfocrce material you have read in the corresponding Exam Cram 2 book or learned in a classroom setting. You will perform tasks you have learned about in other references and that ...
see all copies
from £3.80!
new only
from £12.43!
|
view cover
|
Mother Goose
more books like this
by
Michael Solomon (Designer)
This captivating collection is a condensed board book version of "Mother Goose: A Sampler, " first published in 1996 for the benefit of the Parent-Child Mother Goose Program, which uses Mother Goose rhymes to support parenting. Sixteen children's illustrators donated artwork to the original collection; each was given free rein to respond to these ...
see all copies
from £5.57!
new only
from £8.05!
|
view cover
|
Where Did My America Go?
more books like this
by
Michael Solomon
Take heed America there are progressive changes happening you may not like. However, the author does leave the reader with a solution. Michael Solomon is just an ordinary independent citizen who has had enough of the rhetoric from politicians on both sides of the aisle; especially the Left. He is not a talk show host, so his voice has never been ...
see all copies
from £8.53!
new only
from £8.53!
|
signed copies
|
view cover
|
Eyeglasses (Chic Simple): Face to Face
more books like this
by
Michael Solomon, Kim Johnson Gross
An examination of the practical and aesthetic in the vast array of eyeglass styles, with a close look at material, sizes, and shapes. Reveals how to choose frames and lenses for the near-sighted and far-sighted as well as for sun protection and every form of sporting event. Photographs.
see all copies
from £1.25!
new only
from £8.05!
|
first editions
|
view cover
|
Conquering Consumerspace: Marketing Strategies for a Branded World
more books like this
by
Michael R Solomon
Consumers no longer simply "buy stuff" - they forge their entire identities around a carefully selected set of brands. Consequently, they must become active participants in the development and marketing of products. "Conquering Consumerspace" details the factors that contribute to this continuing revolution, and reveals how companies can leverage ...
see all copies
from £5.57!
new only
from £5.57!
|
first editions
|
view cover
|
Marketing: Real People, Real Decisions
more books like this
by
Michael R Solomon
see all copies
from £5.75!
new only
from £51.68!
|
first editions
|
view cover
|
Marketing Study Guide: Real People, Real Choices
more books like this
by
Patricia M Bernson, Michael R Solomon, Greg W Marshall
A one-of-a-kind companion for students. Includes detailed chapter outlines, student exercises, plus exercises correlated to award-winning print advertisements. This guide serves as a great review tool in preparing for exams.
see all copies
from £5.57!
new only
from £8.82!
|