About this title: Godin's bold and provocative manifesto for marketing in the 21st century is now available in paperback--with a new Afterword--as he shows how to turn ideas into epidemics by helping your customers do the marketing for you.
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Your search:Books»Unleashing the Ideavirus: Stop Marketing at People! Turn Your Ideas Into Epidemics by Helping Your Customers Do the Marketing for You(17 available copies)
Description: New. 0786887176 SATISFACTION GUARANTEED! NEW Book! May have remainder mark. Most orders ship within 1 BUSINESS DAY with ORDER CONFIRMATION. Great Book at a Great Value! read more
Edition: F
Binding: Softcover
Publisher: Boston, Massachusetts, U.S.A. : Hyperion Books, 2001
Date Published: 2001
ISBN-13:9780786887170ISBN:0786887176
Description: Near fine book with a slight bend at the back, and a tiny bit of rubbing. "The book that sparked a marketing revolution. Counter to traditional marketing wisdom, which tries to count, measure, and manipulate the apread of inteformation, Seth Godin argues that the information can spread most effectively from customer to customer, rather than from business to customer. In lively detail Godin looks at the ways companies such as PayPal, Hotmail, GeoCities, even Volkswagen have successfully launched ... read more
Description: Godin's bold and provocative manifesto for marketing in the 21st century is now available in paperback--with a new Afterword--as he shows how to turn ideas into epidemics by helping your customers do the marketing for you. read more
Binding: Softcover
Publisher: Hyperion Books
Date Published: 2001-10-01
ISBN-13:9780786887170ISBN:0786887176
Description: NEW. Softcover. From an inventory that is 100% brand-new, 100% direct from the publishers' distribution channel. We carry NO pre-owned, NO remaindered. We pack in CARDBOARD to ensure the pristine quality is maintained. (Bubble-wrap alone is NOT sufficient to protect from USPS equipment. ) Guaranteed brand-NEW, protected with CARDBOARD, your satisfaction is guaranteed. BKLUVID: 9780786887170. read more
Binding: Paperback
Publisher: Hyperion
Date Published: 2001
ISBN-13:9780786887170ISBN:0786887176
Description: New. Brand New! Buy with confidence-your satisfaction is guaranteed at B-Logistics! Due to the large scale of our operation, we do not have access to the specific contents/condition of our items. Please note that Expedited shipping is not available at this time. read more
"Great book for both buyer and seller to read, regardless of what's on the table, as it challenges everything you've been taught about marketing. While I don't agree with everything Seth Godin says, I think everything he writes is worth reading, and I highly recommend subscribing to his blog... it'll definitely get you thinking."
"Marketing by interrupting people isn't cost-effective anymore. You can't afford to seek out people and send them unwanted marketing messages, in large groups, and hope that some will send you money. Instead, the future belongs to marketers who establish a foundation and process where interested people can market to each other. Ignite consumer networks and then get out of the way and let them talk."
"You must build this thinking in from the beginning.""
"This is good and actually became viral itself. It's an interesting conept that really only came to light because of the Internet. Before the Internet it was called word of mouth. If you're into marketing or need to spread the word then you need to read this book."
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