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Airline Marketing and Management (6th edition)

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Airline Marketing and Management - Shaw, Stephen
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Through five previous editions "Airline Marketing and Management" by Stephen Shaw has established itself as the preferred textbook for students of the principles of marketing and their application in today's airline industry; as well as a reliable reference work for those with a professional interest in the area. Carefully revised, the sixth edition of this internationally successful book includes new material on: the impact of the Trade Cycle and the current period of high oil prices on the demand for air travel; the ...

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Airline Marketing and Management 2011, Ashgate Publishing Limited

ISBN-13: 9781409401490

7th New edition

Paperback

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Airline Marketing and Management 2011, Ashgate Publishing Limited

ISBN-13: 9781409401476

7th New edition

Hardcover

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Airline Marketing and Management 2007, Ashgate Publishing

ISBN-13: 9780754648208

6th Revised edition

Trade paperback

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Airline Marketing and Management 2007, Routledge

ISBN-13: 9780754648192

6th edition

Hardcover

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Airline Marketing and Management 2004, Ashgate Publishing, Aldershot, England

ISBN-13: 9780754637592

5th edition

Hardcover

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Airline Marketing and Management 2004, Ashgate Publishing

ISBN-13: 9780754637585

5th edition

Hardcover

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Airline Marketing and Management 1999, Ashgate Publishing, Aldershot, England

ISBN-13: 9781840149227

4th edition

Hardcover

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Airline Marketing and Management 1990, Pitman Publishing

ISBN-13: 9780273032083

3rd Revised edition

Hardcover

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Airline Marketing and Management 1988, Krieger Pub. Co.

ISBN-13: 9780894642562

Unabridged

Hardcover

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Airline Marketing and Management 1986, Macdonald & Evans Ltd, London

ISBN-13: 9780273022404

2nd Revised edition

Hardcover

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