OVER 4 MILLION COPIES SOLD WALL STREET JOURNAL AND BUSINESSWEEK BESTSELLER RECOGNIZED AS ONE OF THE MOST ICONIC AND IMPACTFUL STRATEGY BOOKS EVER WRITTEN The global phenomenon that has sold over 4 million copies, is published in a record-breaking 49 languages and is a bestseller across five continents-now updated and expanded with new content. Named by Fast Company as one of the most influential leadership books in its Leadership Hall of Fame. A strategy classic. In this perennial bestseller, embraced by organizations and ...
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OVER 4 MILLION COPIES SOLD WALL STREET JOURNAL AND BUSINESSWEEK BESTSELLER RECOGNIZED AS ONE OF THE MOST ICONIC AND IMPACTFUL STRATEGY BOOKS EVER WRITTEN The global phenomenon that has sold over 4 million copies, is published in a record-breaking 49 languages and is a bestseller across five continents-now updated and expanded with new content. Named by Fast Company as one of the most influential leadership books in its Leadership Hall of Fame. A strategy classic. In this perennial bestseller, embraced by organizations and industries worldwide, globally preeminent management thinkers W. Chan Kim and Ren???e Mauborgne challenge everything you thought you knew about the requirements for strategic success. Recognized as one of the most iconic and impactful strategy books ever written, BLUE OCEAN STRATEGY, now updated with fresh content from the authors, argues that cutthroat competition results in nothing but a bloody red ocean of rivals fighting over a shrinking profit pool. Based on a study of 150 strategic moves (spanning more than 100 years across 30 industries), the authors argue that lasting success comes not from battling competitors but from creating "blue oceans"-untapped new market spaces ripe for growth. BLUE OCEAN STRATEGY presents a systematic approach to making the competition irrelevant and outlines principles and tools any organization can use to create and capture their own blue oceans. This expanded edition includes: A new preface by the authors: Help! My Ocean Is Turning Red Updates on all cases and examples in the book, bringing their stories up to the present time Two new chapters and an expanded third one-Alignment, Renewal, and Red Ocean Traps-that address the most pressing questions readers have asked over the past 10 years A landmark work that upends traditional thinking about strategy, this bestselling book charts a bold new path to winning the future. Consider this your guide to creating uncontested market space-and making the competition irrelevant. To learn more about the power of BLUE OCEAN STRATEGY, visit blueoceanstrategy.com. There you'll find all the resources you need-from ideas in practice and cases from government and private industry, to teaching materials, mobile apps, real-time updates, and tips and tools to help you make your blue ocean journey a success.
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Add this copy of Blue Ocean Strategy to cart. $21.50, very good condition, Sold by Books 'n Stuff rated 5.0 out of 5 stars, ships from Frederick, MD, UNITED STATES, published 2017 by Harvard.
Add this copy of Blue Ocean Strategy, Expanded Edition: How to Create to cart. $5.33, fair condition, Sold by SELL BOOKS LTD rated 5.0 out of 5 stars, ships from London, LONDON, UNITED KINGDOM, published 2015 by Harvard Business Review Press.
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Fair. Dustjacket missing; may have other wear and tear. Please see the condition note after this for details, if this is missing please consider Acceptable to mean poor quality that could include major staining, water damage, writing, missing dustjacket, etc etc. Our books are dispatched from a Yorkshire former cotton mill. We list via barcode/ISBN so please note that the images are stock images and may not be the exact copy you receive, furthermore the details about edition and year might not be.
Add this copy of Blue Ocean Strategy, Expanded Edition to cart. $6.98, good condition, Sold by Books2anywhere rated 5.0 out of 5 stars, ships from Fairford, GLOUCESTERSHIRE, UNITED KINGDOM, published 2015 by Harvard Business School Publishing.
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Good. PLEASE NOTE, WE DO NOT SHIP TO DENMARK. Used Book. Shipped from UK in 4 to 14 days. Established seller since 2000. Please note we cannot offer an expedited shipping service from the UK.
Add this copy of Blue Ocean Strategy, Expanded Edition: How to Create to cart. $8.71, good condition, Sold by Goodwill rated 5.0 out of 5 stars, ships from Brooklyn Park, MN, UNITED STATES, published 2015 by Harvard Business Review Press.
Add this copy of Blue Ocean Strategy, Expanded Edition: How to Create to cart. $8.90, fair condition, Sold by MERS Goodwill rated 5.0 out of 5 stars, ships from SAINT LOUIS, MO, UNITED STATES, published 2015 by Harvard Business Review Press.
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Fair. Used-Acceptable: All pages and the cover are intact but shrink wrap dust covers or boxed set case may be missing. Pages may include limited notes highlighting or minor water damage but the text is readable. Pages may include limited notes and highlighting but the text cannot be obscured or unreadable. Any access codes or passwords originally included with the book may be expired used or no longer valid. Image is stock photo and cover art edition may be different than pictured.
Add this copy of Blue Ocean Strategy, Expanded Edition: How to Create to cart. $9.50, very good condition, Sold by Goodbookscafe rated 5.0 out of 5 stars, ships from Macon, GA, UNITED STATES, published 2015 by Harvard Business Review Press.
Add this copy of Blue Ocean Strategy, Expanded Edition: How to Create to cart. $9.62, good condition, Sold by Aspen Book Company rated 5.0 out of 5 stars, ships from Denver, CO, UNITED STATES, published 2015 by Harvard Business Review Press.
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Good. A well-loved companion. Corners and cover might show a little wear and you could find some notes or highlights. The dust jacket might be MIA it might have been a library book and extras aren't guaranteed-but the story's all there!
Add this copy of Blue Ocean Strategy, Expanded Edition: How to Create to cart. $9.81, good condition, Sold by ThriftBooks-Reno rated 4.0 out of 5 stars, ships from Reno, NV, UNITED STATES, published 2015 by Harvard Business Review Press.
Add this copy of Blue Ocean Strategy, Expanded Edition: How to Create to cart. $9.82, very good condition, Sold by ThriftBooks-Baltimore rated 4.0 out of 5 stars, ships from Halethorpe, MD, UNITED STATES, published 2015 by Harvard Business Review Press.
Add this copy of Blue Ocean Strategy, Expanded Edition: How to Create to cart. $9.82, good condition, Sold by ThriftBooks-Atlanta rated 4.0 out of 5 stars, ships from Austell, GA, UNITED STATES, published 2015 by Harvard Business Review Press.
