In the new service millennium, Customer Equity--the total lifetime value of a firm's most valuable customers--will replace Brand Equity as a firm's chief asset. In this book, a group of customer service experts introduces a radical model that will revolutionize the way companies look at their customers.
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In the new service millennium, Customer Equity--the total lifetime value of a firm's most valuable customers--will replace Brand Equity as a firm's chief asset. In this book, a group of customer service experts introduces a radical model that will revolutionize the way companies look at their customers.
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Add this copy of Driving Customer Equity to cart. $44.91, new condition, Sold by Books2anywhere rated 5.0 out of 5 stars, ships from Fairford, GLOUCESTERSHIRE, UNITED KINGDOM, published 2000 by Simon & Schuster.
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PLEASE NOTE, WE DO NOT SHIP TO DENMARK. New Book. Shipped from UK in 4 to 14 days. Established seller since 2000. Please note we cannot offer an expedited shipping service from the UK.
Add this copy of Driving Customer Equity: How Customer Lifetime Value Is to cart. $48.79, new condition, Sold by Ria Christie Books rated 5.0 out of 5 stars, ships from Uxbridge, MIDDLESEX, UNITED KINGDOM, published 2000 by Free Press.
Add this copy of Driving Customer Equity: How Customer Lifetime Value Is to cart. $57.79, new condition, Sold by Booksplease rated 4.0 out of 5 stars, ships from Southport, MERSEYSIDE, UNITED KINGDOM, published 2000 by Free Press.
Add this copy of Driving Customer Equity: How Customer Lifetime Value is to cart. $18.33, very good condition, Sold by Cloud Runner Books rated 5.0 out of 5 stars, ships from Minneapolis, MN, UNITED STATES, published 2000 by Free Press.
Add this copy of Driving Customer Equity: How Customer Lifetime Value Is to cart. $48.83, new condition, Sold by Ingram Customer Returns Center rated 5.0 out of 5 stars, ships from NV, USA, published 2000 by Free Press.
Add this copy of Driving Customer Equity to cart. $60.11, new condition, Sold by Paperbackshop rated 5.0 out of 5 stars, ships from Bensenville, IL, UNITED STATES, published 2000 by Simon & Schuster.
Add this copy of Driving Customer Equity: How Customer Lifetime Value is to cart. $9.39, fair condition, Sold by Once Upon A Time Books rated 4.0 out of 5 stars, ships from Tontitown, AR, UNITED STATES, published 2000 by Free Press.
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Fair in fair dust jacket. This is a used book. It may contain highlighting/underlining and/or the book may show heavier signs of wear. It may also be ex-library or without dustjacket. This is a used book. It may contain highlighting/underlining and/or the book may show heavier signs of wear. It may also be ex-library or without dustjacket.
