Foursquare, Nike, and Groupon use game mechanics and game design to deliver a viral, and satisfying experience to their customers. This book provides the design strategy and tactics readers need to integrate gamification into any kind of consumer-facing Web site.
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Foursquare, Nike, and Groupon use game mechanics and game design to deliver a viral, and satisfying experience to their customers. This book provides the design strategy and tactics readers need to integrate gamification into any kind of consumer-facing Web site.
Read Less
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