This detailed, systems theory approach to successful public relations management is the first to apply management by objectives to public relations practice. Citing actual managerial practices of more than 150 public relations organizations, the text focuses on how promising public relations managers can effect change while acquiring the resources and support of top management. Originally published in 1984 by Longman. Read More
This detailed, systems theory approach to successful public relations management is the first to apply management by objectives to public relations practice. Citing actual managerial practices of more than 150 public relations organizations, the text focuses on how promising public relations managers can effect change while acquiring the resources and support of top management. Originally published in 1984 by Longman. Read Less
Add this copy of Public Relations Management By Objectives (Longman to cart. $12.98, very good condition, Sold by ThriftBooks-Dallas rated 4.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 1984 by Longman Publishing Group.
Add this copy of Public Relations Management By Objectives (Longman to cart. $42.18, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Santa Clarita, CA, UNITED STATES, published 1984 by Longman Publishing Group.
Add this copy of Public Relations Management By Objectives (Longman to cart. $72.26, new condition, Sold by Just one more Chapter rated 4.0 out of 5 stars, ships from Miramar, FL, UNITED STATES, published 1984 by Longman Publishing Group.
