This provides a clear explanation of theory and practice and covers the whole range of practical sales and marketing techniques. It includes case studies and assignments and is now in a larger format. both a theoretical framework and effective training in the whole range of practical sales and marketing techniques. Fully updated to incorporate new case studies and assignments with a greater European orientation, it provides coverage of both personal selling skills and sales management practice within one book. studies ...
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This provides a clear explanation of theory and practice and covers the whole range of practical sales and marketing techniques. It includes case studies and assignments and is now in a larger format. both a theoretical framework and effective training in the whole range of practical sales and marketing techniques. Fully updated to incorporate new case studies and assignments with a greater European orientation, it provides coverage of both personal selling skills and sales management practice within one book. studies courses and professional studies for CIM (for which this text is core reading), MBA, CAM and LCCI.
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Add this copy of Selling and Sales Management to cart. $9.94, poor condition, Sold by Anybook rated 5.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 1994 by Ft Prentice Hall.
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Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. With usual stamps and markings, In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 800grams, ISBN: 9780273602958.
Add this copy of Selling and Sales Management to cart. $51.74, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Santa Clarita, CA, UNITED STATES, published 1994 by Financial Times Management.