How can public libraries successfully meet the needs of their patrons and their communities, and build support for their endeavors? Focusing on the heart and soul of the library--its collection--the authors show how proven marketing techniques can be applied to library collection development in today's high-tech environment. With examples and statistics from more than 200 libraries of all sizes, the book gathers decades of pertinent research and a wealth of creative ideas and winning tactics for public libraries. After a ...
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How can public libraries successfully meet the needs of their patrons and their communities, and build support for their endeavors? Focusing on the heart and soul of the library--its collection--the authors show how proven marketing techniques can be applied to library collection development in today's high-tech environment. With examples and statistics from more than 200 libraries of all sizes, the book gathers decades of pertinent research and a wealth of creative ideas and winning tactics for public libraries. After a brief discussion of the rationale for a marketing approach, the book takes you through each step of an effective marketing initiative: from market research and creating a master plan through collection evaluation, selection, costs, access, and promotional policies and practices. A great idea-generator and how-to guide for any library staff member, especially those in management positions, this is also essential reading for LIS students preparing for careers in public libraries.
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Add this copy of The Responsive Public Library: How to Develop and to cart. $56.27, like new condition, Sold by GreatBookPricesUK5 rated 5.0 out of 5 stars, ships from Castle Donington, DERBYSHIRE, UNITED KINGDOM, published 2002 by Libraries Unlimited.
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Fine. Trade paperback (US). Glued binding. 364 p. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
Add this copy of The Responsive Public Library: How to Develop and to cart. $62.60, new condition, Sold by GreatBookPricesUK5 rated 5.0 out of 5 stars, ships from Castle Donington, DERBYSHIRE, UNITED KINGDOM, published 2002 by Libraries Unlimited.
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New. Trade paperback (US). Glued binding. 364 p. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
Add this copy of The Responsive Public Library to cart. $63.43, new condition, Sold by Books2anywhere rated 5.0 out of 5 stars, ships from Fairford, GLOUCESTERSHIRE, UNITED KINGDOM, published 2002 by Bloomsbury Publishing Plc.
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PLEASE NOTE, WE DO NOT SHIP TO DENMARK. New Book. Shipped from UK in 4 to 14 days. Established seller since 2000. Please note we cannot offer an expedited shipping service from the UK.
Add this copy of The Responsive Public Library: How to Develop and to cart. $64.85, new condition, Sold by Ria Christie Books rated 5.0 out of 5 stars, ships from Uxbridge, MIDDLESEX, UNITED KINGDOM, published 2002 by Libraries Unlimited.
Add this copy of The Responsive Public Library: How to Develop and to cart. $5.35, poor condition, Sold by Hay-on-Wye Booksellers rated 4.0 out of 5 stars, ships from Hereford, UNITED KINGDOM, published 2002 by Libraries Unlimited.
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Poor. The books cover is in very good condition with ware such as scuffs and scratches. The content is not affected. There is light staining on the outer edges of the pages. Trade paperback (US). Glued binding. 364 p.
Add this copy of The Responsive Public Library: How to Develop and to cart. $21.25, very good condition, Sold by Suffolk Books rated 5.0 out of 5 stars, ships from center moriches, NY, UNITED STATES, published 2002 by Libraries Unlimited.
Add this copy of The Responsive Public Library: How to Develop and to cart. $71.22, new condition, Sold by Ingram Customer Returns Center rated 5.0 out of 5 stars, ships from NV, USA, published 2002 by Libraries Unlimited.
Add this copy of The Responsive Public Library to cart. $77.75, new condition, Sold by Paperbackshop rated 5.0 out of 5 stars, ships from Bensenville, IL, UNITED STATES, published 2002 by Bloomsbury Publishing Plc.
Add this copy of The Responsive Public Library: How to Develop and to cart. $11.45, good condition, Sold by ThriftBooks-Dallas rated 4.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2002 by Libraries Unlimited.
