Bringing the standards of quality to service companies is a goal that many talk about, but few know how to achieve. This state-of-the-art guide is the first professional, multi-contributor work on service quality. Fifty-seven international experts present advice, guidelines, fresh ideas, and tested models, making this a practical resource and reference for anyone involved in achieving competitive advantage and superior performance in their organization. Read More
Bringing the standards of quality to service companies is a goal that many talk about, but few know how to achieve. This state-of-the-art guide is the first professional, multi-contributor work on service quality. Fifty-seven international experts present advice, guidelines, fresh ideas, and tested models, making this a practical resource and reference for anyone involved in achieving competitive advantage and superior performance in their organization. Read Less
