Profiles the life and adventures of of Levi Strauss, a young working-class German immigrant, Levi Strauss left his family's dry goods business in New York City to journey out west for the California Gold Rush. Only Levi wasn't looking for gold -- he wanted to provide the miners with sturdy clothes to wear while they worked in the dusty river beds. His solution? Blue jeans, which have changed fashio and the world forever."-- Read More
Profiles the life and adventures of of Levi Strauss, a young working-class German immigrant, Levi Strauss left his family's dry goods business in New York City to journey out west for the California Gold Rush. Only Levi wasn't looking for gold -- he wanted to provide the miners with sturdy clothes to wear while they worked in the dusty river beds. His solution? Blue jeans, which have changed fashio and the world forever."-- Read Less
