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Contagious: Why Things Catch...
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The Brand Gap: Revised Edition
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Yes!: 50 Scientifically...
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Hey Whipple, Squeeze This:...
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The Copywriter's Handbook: A...
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Cashvertising: How to Use...
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The Spin Selling Fieldbook:...
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The 22 Immutable Laws of...
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Confessions of an Advertising...
David Ogilvy
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Storyselling for Financial...
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D&AD: The Copy Book
D&ad (Editor)
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Integrity Selling for the...
Ron Willingham
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Crystallizing Public Opinion
Edward L Bernays
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All Marketers Are Liars: The...
Seth Godin
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Obvious Adams: The Story of a...
Robert Rawls Updegraff
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The Boutique: How to Start,...
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Lean Marketing: More Leads....
Allan Dib
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It's Not How Good You Are, It...
Paul Arden
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Diffusion of Innovations, 5th...
Dr. Everett M Rogers
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