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Material Culture and Mass...
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Dream Worlds: Mass...
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Why People Buy
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How Hits Happen: Forecasting...
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Contributions to Consumer...
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Consumer Behavior: Buying,...
Michael R. Solomon
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How Hits Happen: Forecasting...
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How Hits Happen: Forecasting...
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Cost-Benefit Analysis
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Consumer Behavior
William L. Wilkie
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The Popcorn Report:...
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The Consumer Revolution:...
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Robin John (Volume editor)
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Consumer Behavior
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Consumer Behavior
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