The Age of Surveillance...
Shoshana Zuboff
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Lean Analytics: Use Data to...
Alistair Croll,
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Superconsumers: A Simple,...
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Cutting-Edge Marketing...
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The Aisles Have Eyes: How...
Joseph Turow
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Social Media Analytics:...
Marshall Sponder
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Database Marketing: Analyzing...
Robert C Blattberg,
Byung-Do Kim
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The Cambridge Handbook of...
Professor Evan Selinger (Editor),
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The High Roller Experience:...
David Norton
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Adobe Analytics for Dummies
David Karlins,
Eric Matisoff
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The Business of Choice:...
Matthew Willcox
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Your Data, Their Billions:...
Jane S Hoffman
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Niche Envy: Marketing...
Joseph Turow
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Creating Value with Big Data...
Peter C. Verhoef,
Edwin Kooge
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Child Data Citizen: How Tech...
Veronica Barassi
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Creating Value with Data...
Peter C Verhoef,
Edwin Kooge
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How to Use Customer Data:...
Sachiko Scheuing
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The Burden of Choice:...
Jonathan Cohn
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Marketing and Sales Analytics...
Cesar Brea
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Voice-Of-The-Customer...
Ernan Roman
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The Psychology of Consumer...
Barrie Gunter
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Customer Data Sharing...
Anton Didenko,
Natalia Jevglevskaja
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Consumer Vulnerability:...
Kathy Hamilton (Editor),
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The Right Clients: Choose who...
Chet Morjaria
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